He has even used News Corp. It is this paper that served as the first national paper of the country since News Corp. Australia acquired the two previously dominant papers, instead merging them into one. Rupert Murdoch also decided to spend million dollars in purchasing Star India in the year Though this purchase may seem a bit peculiar to some individuals, it is not surprising since nearly a billion people reside in India.
While his acquisitions usually were concentrated in the United States, the United Kingdom, and Australia, this purchase helped cement his media monopoly. This positions him as a powerful and influential individual with large stakes in global media. Since media is an important part of every society, this position has been of concern to some individuals and has raised moral and ethical questions. The global media conquests are far from over for Rupert Murdoch.
The billionaire is seeking an aggressive approach in order to fill what he perceives as a gap in news reporting overseas. Specifically, he has chosen a previous Fox News executive, David Rhodes, to join his team. The platform would differ in that it would seek to raise revenue from advertising in a digital, rather than more traditional, way.
Concerns over the political nature of the future broadcasts involving Rhodes have already been raised by many. However, in the past his official line has been that he welcomes the Labour party as well as the Conservatives. The main aim is to provide an alternative news outlet to BBC, the long-standing British broadcast company, and to target a younger audience. However, Rupert Murdoch is not the only one who has had a similar idea.
In fact, Murdoch is competing against GB News for the market. GB News is in fact funded by John Malone, another billionaire that has profited through media investments and acquisitions. Since Rupert Murdoch is only one person, some have wondered what the fate of his media dominion will be in the future. His son, James Murdoch, has a net worth of approximately 2 billion dollars. He has maintained a position on the board of directors at the behest of multiple companies controlled by his father.
These have included Sky Italia and News International. He wrote a letter accompanying his resignation expressing his disagreement with some decisions and editorial content released by the company. Therefore, determining his exact position is a bit difficult. It is also worth pointing out that the media of several of the countries that ranked more highly are largely state-owned, such as in China and Egypt. Despite the announcement of a Senate inquiry, Tiffen is not sure how the situation could be improved.
To get a current picture of media ownership concentration it is possible to work out the HHI index based on the most recent data available, and also to look at the percentage of the market covered by the top four companies. However it is a good indication that the industry remains highly concentrated and is probably at the higher end in a global comparison. News Corp has The online news market is much more diverse when looking at market share by audience, with an HHI score of 1, Putting all of this together, Tiffen suggests that as newspaper circulation continues to decline, the dominance of News Corp will have less impact nationally.
The one rule that News Corp has wanted removed for years — anti-siphoning the mandatory requirement for certain sport matches to appear on free-to-air television — has never been removed.
Foxtel, owned by News Corp, wants the laws to be relaxed to allow it to be able to run sports matches exclusively, a move that would gain it subscribers. Whether News Corp can overthrow a prime minister could also be contested. Wilding says in areas where News Corp owns the only major print newspaper, there is an ability to shape opinion. Particularly in Adelaide and Brisbane, where there's only one daily newspaper … the influence of whoever owns that newspaper is enhanced.
But sometimes, no matter what The Australian or The Daily Telegraph says, they do not affect outcomes. Influence also requires an audience of all ages. Because of the wide range of choice on the internet, younger audiences do not tend to read newspapers in the same way they may have done decades ago. A piece that appeared in this masthead by academic Rodney Tiffen, who has written extensively about Murdoch, says News Corp gains much of its power from the enthusiasm of politicians who indulge it.
Reviewing the evidence, he does have a point. An earlier version of this article described News Corp as the biggest newspaper owner in Australia. The wording has been updated to clarfiy that this was based on the number of newspapers it owns and their readership. If you'd like some expert background on an issue or a news event, drop us a line at explainers smh. Read more explainers here. How much influence does the Murdoch media have in Australia?
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The industry term for this is "reach". Is the media industry more competitive than in the past? Credit: Jessica Hromas At times the newspapers have shifted their view and have rallied against political leaders. Let us explain If you'd like some expert background on an issue or a news event, drop us a line at explainers smh.
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